Blog

Elements Of Website Design: Iconography

27.02.25 11:02 AM - By Dominic - Comment(s)
Elements Of Website Design: Iconography
How can custom iconography help your business succeed online? In this case study, our Developer, Dom, examines the benefits of stylish iconography.

New Website Alert: Casa Bathrooms

18.02.25 04:35 PM - By Max - Comment(s)
New Website Alert: Casa Bathrooms
Today in the life of a Digital Scientist, our Researcher, Hamish outlines the work the Pixel Perfect team has done in redesigning our client, Casa Bathrooms’, single-page site.

Why Page Metadata Is Important For Your Business

13.02.25 07:29 AM - By Dominic - Comment(s)
Why Page Metadata Is Important For Your Business
Today in the life of a Digital Scientist, our Developer, Dom, explains page metadata: what it is, why it is important, and how it can help your website thrive on search engines.

Choosing the Right Advertising Platform for Your Business

12.02.25 11:01 AM - By Max - Comment(s)
Choosing the Right Advertising Platform for Your Business
Today in the life of a Digital Scientist, our Content Editor, Max, breaks down the key differences between advertising platforms and how a well-executed pay-per-click (PPC) campaign can transform your sales process, and lead retention for your business.

Excel Is Still the eCommerce Powerhouse – Use It to Scale your Business in 2025

11.02.25 09:24 AM - By Lucas - Comment(s)
Excel Is Still the eCommerce Powerhouse – Use It to Scale your Business in 2025
Struggling with manual product updates? Discover how spreadsheets can streamline inventory management, automate bulk edits, and drive eCommerce growth. See how one retailer saved time, boosted efficiency, and doubled online traffic.

Image Optimisation: Why It Matters for Your Business

03.02.25 07:29 AM - By Dominic - Comment(s)
Image Optimisation: Why It Matters for Your Business
Today in the life of a Digital Scientist, our Developer, Dom takes a deep dive into image optimisation: What it is, why it’s essential, and how it can help your business thrive.

How Does Effective Product Data Impact The Growth of Your Business?

31.01.25 07:30 AM - By Lucas - Comment(s)
How Does Effective Product Data Impact The Growth of Your Business?
Lucas, our eCommerce expert, shares how he created an online datasheet directory and streamlined the process of updating hundreds of product listings in minutes, enhancing user experience and driving sales growth.

Avoiding Copyright Claims: Do You Know Where Your Site's Images Come From?

30.01.25 07:30 AM - By Max - Comment(s)
Avoiding Copyright Claims: Do You Know Where Your Site's Images Come From?
Today in the life of a Digital Scientist, our Content Editor, Max explains the ins and outs of legal copyright with regards to using unlicensed images on your site, and how to avoid spending extravagant amounts on rectifying copyright claims.

The Do's and Don'ts of Inline Stylings

24.01.25 04:03 PM - By Dominic - Comment(s)
The Do's and Don'ts of Inline Stylings
Our Developer, Dom outlines the do's and do not's of using inline stylings in your HTML.

Improving Old Blog Posts for Higher Ranking

22.01.25 04:52 PM - By Max - Comment(s)
Improving Old Blog Posts for Higher Ranking
Our Copywriter and Content Editor, Max delves into the process of keeping on top of the editing of old blog posts on a client’s website to enhance search engine rankings and convert visitors into leads.

Streamlining On-Site Images with Automation

21.01.25 04:07 PM - By Max - Comment(s)
Streamlining On-Site Images with Automation
Today our Researcher, Hamish outlines why image optimisation is so important to your SEO strategy, and how to stop it being a laborious chore with automation tools.

Mobile Optimisation: Enhancing User Experience on Every Device

20.01.25 04:47 PM - By Max - Comment(s)
Mobile Optimisation: Enhancing User Experience on Every Device
Today, our Developer, Dom runs through why optimising your website for mobile viewing is so crucial, and how we develop a site to seamlessly integrate on desktop and mobile.

Transforming Landing Pages for Maximum Traffic

20.01.25 09:28 AM - By Lucas - Comment(s)
Transforming Landing Pages for Maximum Traffic
How do you generate new traffic to your site through enhanced content and headers? Lucas delves into creating compelling copy that attracts visitors.

Creating Unique Designs with Custom Fonts

15.01.25 03:49 PM - By Dominic - Comment(s)
Creating Unique Designs with Custom Fonts
Dominic outlines a quick fix to broken font code, and how he dealt with the situation.

Revitalising a Deep Cleaning Expert's Opportunity to Convert Customers

14.01.25 04:05 PM - By Max - Comment(s)
Revitalising a Deep Cleaning Expert's Opportunity to Convert Customers
We revamped a cleaning company’s landing page for commercial office cleaning services, fixing design flaws and weak content. The new page features a visually engaging layout, clear service descriptions, and enhanced contact options, boosting client confidence and conversions.

Goodbye, Keyword Stuffing; Hello, Keyword Strategy

13.01.25 04:31 PM - By Max - Comment(s)
Goodbye, Keyword Stuffing; Hello, Keyword Strategy
In this case study, our Content Editor, Max, runs through some challenges we've faced and overcome with a client who had some work from an agency that wasn't what they expected. Here’s how keyword stuffing can ruin your SEO strategy.

The Compounding Benefits of Utilising Images for Your SEO

13.01.25 09:09 AM - By Max - Comment(s)
Exploring the role of imagery in enhancing SEO and user experience. Quality images go beyond aesthetics, influencing how search engines and users engage with you. Incorporating optimised images is essential for improving visibility and user engagement. Find out how we did just this for a client.

What is Business Continuity?

03.01.25 09:32 AM - By Max - Comment(s)
What is Business Continuity?
What is business continuity and why should it be a vital part of how you conduct your operations? This blog post delves into the differences between business continuity and disaster recovery, how a comprehensive plan can save your company from a meltdown, and what makes a successful continuity plan.

High Churn Rate: A Warning Sign or Opportunity for Growth?

28.11.24 02:50 PM - By Max - Comment(s)
High Churn Rate: A Warning Sign or Opportunity for Growth?
What is customer churn and how will this affect your business? If you’re struggling with a high churn rate, there may be solutions, or another way to conduct your operations.

What is a Likert Scale?

07.10.24 01:42 PM - By Max - Comment(s)
What is a Likert Scale?
How can the Likert scale improve the feedback you get from your customers? It may be more beneficial than you think!